A Home Staging Parable

by Gina Williamson of Selling Designs, LLC

It's the day of your BIG presentation- the career "maker or breaker". So, you get up late, yank a comb through your hair, throw on a mis-matched, worn-out outfit from your closet, and slap on some lipstick. As you run out the door, you grab your notes and tuck them into pockets.

RIGHT??

WRONG!!!

Yet this is how many homeowners treat the "big presentation" of what is most likely their largest investment- their home's Open House. Unknown numbers of potential buyers will be traipsing through their home, judging it's condition, it's appeal, it's FURNITURE ARRANGEMENT, it's WALL COLORS... Yes! Price and Presentation sell houses.

Like your BIG presentation, a home should be "dressed to kill" and prepared for the audience.
This is why home staging is such a worthwhile investment- yes, investment! Unlike the homeowner who has a difficult time seeing past what has "always been", a home stager brings fresh eyes and a buyer's perspective. A home stager is not attached to that worn-out recliner, or those outdated curtains- the "outfit" that could potentially cause the "presentation" to be a big flop!

If you are selling your home, or planning to in the future- a home stager is the right choice to help you make that great first impression.

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With an eye for design and a mind for selling, Gina Williamson of Selling Designs just might be the person you need to be talking to if you are trying to sell your home. An interior decorator trained by the internationally-renowned Staging Diva™, Debra Gould, Williamson adds “professional home stager” to her repertoire, someone who will come into your home, evaluate it, and leave you with a detailed list of what can and should be done to make your home more “marketable”. Launched in November last year, Williamson’s company Selling Designs, LLC, offers home staging consultations, full home staging services, as well as color consultations and interior redesign services. She is a graduate of the Sheffield School of Interior Design. A transplant from Virginia, she now resides on the west side of Cincinnati. You can contact Gina at 513-226-2754, or visit her website at www.sellingdesigns.com.